(Posted originally on June 26th, 2006)
Yet another advertisement for a food-un-related comic, made by yours truly. (mis)information about Finland is published on the website of the Finnish Institute in Copenhagen. The main job of the institute is to raise the awareness of Finnish culture, art, music (classical and modern), dance, photography, you name it. So it's only natural that they want to have a comic about the country on their site. There is a link to an interview at the end of the comic. At its core, the comic series is (hopefully) a funny advertisement for Finland, playing on the assumption that a lot of people don't know that much about Finland and what they do know is false. And how that is making the oh, so obsessively self-aware Finns mad. We Finns worry about our image, only to find out that for the most of the world we don't have any image. Nobody knows, who we are or where we come from (now this starts to sound like "Stonehenge" by Spinal Tap... :o) My friend, Esa, who is also the director of the institute, gave me the idea of drawing this kind of comics for them. He got the inspiration from the Mohammed Cartoon Scandal earlier this year. He meant that if cartoons can cause so much misunderstanding, they could also be used to increase knowledge of other cultures. As the name of the series implies, it aims to do both: facts and straight bull. That's the current strategy to make the reader curious about the country and go see it for herself.
You can follow the development of that comic series by clicking the picture on the front page. New updates should turn up monthly. Expect more bears.